Growth Dive Mini (1-min read) 🐣 How Notion nails invites

Trying a 60-second read this week. One insight, 300 words, super fast 🏎️ If you like it (or don’t!), hit reply — I’m testing this format for the busier weeks 🐇 🐣 ​Download as a PDF here or read online here.

Last week we covered Slack’s invite flow, and — thanks to confirmation bias 🧠 — I’ve been noticing details on invite flows everywhere since 🙄

So, this week we’re covering Notion.

I was wrapping up a project on Q1 learnings for a client when Notion emailed — Dan didn’t have access. Yikes!

We’d just done a big workshop, and I’d sent the extra resources but hadn’t checked permissions.

Rookie mistake.

I click ‘go to page’ from the email, and the Notion page in question opens in my browser.

First thing I notice is where sharing sits in the UX. ’Share’ is the first item in the left-hand page navigation. So prominent.

Then we’ve got the share module that pops up on my screen. Notice anything cool here?

Let’s break it down:

What’s interesting to me here is:

✅ Low cognitive load 🧠 The decision is framed simply, with only essential information surfaced and no clutter.

✅ High transparency 🧠 The statement “this workspace will be billed for 1 member” is upfront, which builds trust by managing expectations around cost impact.

✅ Low pressure 🧠 Given the CTAs are the same in terms of colour, size and weight, it’s left up to the user to make the right decision, based on the available information.

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Potential changes to test:

❓ Personalise the workspace name: Instead of ‘this workspace’, would inserting the actual name add confidence or just add clutter?

❓Exact price change for my workspace: This user actually costs me $0, as we have a deal that gives us a free workspace for a year. There’s unnecessary worry on this page due to the lack of price personalisation.

❓Clarity on what Dan’s state currently is: Do I need to give access? What access does he currently have? What would compel me here is ‘Dan can’t view this page’, or clarity on what state he’s in right now.

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TL;DR: One growth insight 🚀

Add key info. Remove the clutter. Help people act faster.

See anything else in this example? Reply and me know 💌

In case you missed it here’s previous weeks’:

• 🧩 Last week’s: Slack referral teardown​
• 📮 The Royal Mail app’ cute illustrations​
• 🏔️ Designing in life-or-death situations (avalanche app)​

Aaaand you can download this week’s as a PDF. Enjoy!

​Growth Dive Mini (1-min read) 🐣 How Notion nails invites.pdf​

See you next week,

Rosie 🕺

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